HIGHER DIPLOMA
Image Design & Image Management
- 24 months
- Dual Cert
- Personal Branding Bootcamp
Introduction
This programme is designed to equip students with professional skills in fashion styling and image management. Through a structured and comprehensive curriculum, students will master core competencies such as colour coordination, fashion styling, makeup techniques, and hairstyling design. They will also learn how to manage personal and corporate image with a strategic and creative approach. The course combines theoretical knowledge with hands‑on practice, integrating industry trends and real case studies to help students develop strong creative abilities and professional confidence. Graduates will be well‑prepared for diverse career paths, including fashion styling, personal image consulting, and film or media styling, with broad opportunities for future growth in the industry.
Why Choose
Image Design & Image Management
Professional Skills Development
Enhance your professional capabilities in styling and image management through structured training in colour coordination, fashion styling, makeup techniques, and more. This programme equips you with industry‑ready skills that help you stand out in the fashion and beauty industry.
Wide Career Opportunities
This programme opens doors to a diverse range of career paths, including image consulting, fashion styling, makeup artistry, and professional styling roles. Through structured learning and hands‑on internship opportunities, you will gain valuable real‑world experience that builds confidence and lays a solid foundation for your future career development.
Personal Image Enhancement
Strengthen your personal image and boost your confidence through guided training in self‑presentation and image management. You will learn how to adapt your look for different occasions and express yourself with clarity and style, enhancing both your presence and personal charm.
Modules
- Makeup, cosmetic products, brushes, introduction to class tools
- Skin Type Analysis
- Skincare knowledge
- Foundation application techniques
- Foundation Type Analysis
- Concealer techniques
- Analysis of Concealer Types
- Eyebrow grooming
- Analysis of Eyebrow Makeup Products
- Eyeshadow application techniques
- Analysis of eyeshadows for various makeup styles
- Double Eyelid Correction Techniques
- Analysis of Various Eye Shapes
- Using eyeliner
- Analysis of Various Eyeliner Products
- Eyeliner styles for different eye shapes
- Mascara application
- Analysis of Various Mascara Products
- Using false eyelashes
- Analysis of Various False Eyelash Styles
- False Eyelash Pairings for Various Eye Shapes
- Blush Application
- Blush product analysis
- Lipstick application
- Analysis of Various Lip Product Types
- Lip Shape Analysis
- Contouring and highlighting techniques
- Analysis of face shape modification
- Face Shape Analysis
- Personal makeup design
- Bridal Morning and Evening Makeup Design
- Photography Makeup Design
- Stage makeup design
- Fantasy Makeup Design
- Film and Television Makeup Design
- Advertising Makeup Design
- Magazine Makeup Design
- Creative Makeup Design
- Special effects makeup design
- Introduction to Hairstyling Tools
- Real braid tie design
- Wig braid tie design
- Wig usage
- Basic Hairstyle Design
- Bridal Hairstyle Design for Morning and Evening
- Evening Hairstyle Design
- Stage Hairstyling
- Creative hairstyle design
- Vocational training
- Backend experience sharing
- Color Introduction
- CCS Color Wheel
- Color properties
- Color test
- Human body shape features
- Seasonal color analysis
- Non-Seasonal Color Analysis
- Color characteristics
- Color Analysis Steps
- Eyeshadow application techniques
- Occasional outfit color coordination
- Style Introduction
- Style profile
- Style volume
- Color test
- Style ratio
- Types of style
- Clothing-style features
- Clothing Style Details and Dressing Elements
- Style analysis
- Personal characteristics
- Style diagnosis steps
- Occasional outfit style matching
- Values Analysis of Different Types of People
- Coordination and Matching of Body Shape and Clothing
- Image consulting process
- Personal Image Management Plan Report
- Image Management Essentials
- Closet organization
- Accompany shopping
- Customer's deportment
- Customer service speaking techniques
Admission Requirements
18 years or older
No educational background or academic achievement required
Learning environment
Malaysia — Backstage Academy
Established in 2009, Backstage Academy is Malaysia's premier educational platform for hairstyling, artistic makeup, and image creativity. Following elements of art and fashion trends, it provides a complete platform to launch your dreams with you. As a comprehensive learning platform, creativity, excitement, and passion are also part of the curriculum. Backstage Academy offers internationally accredited courses in holistic styling and image management, hairstyling, bridal and professional makeup, special effects makeup, fantasy, avant-garde, airbrush, character makeup, image production, and the technical and artistic skills required for industries such as bridal wear, beauty, fashion, television and film, stage and runway production, and print.
Taiwan — Shu-Te University
Shu-Te University is a private university located in Yanchao District, Kaohsiung City, Taiwan. Shu-Te University offers undergraduate and graduate programs in various fields, including engineering, design, management, humanities, social sciences, and health sciences. The fine arts and creative education offered by Shu-Te University of Science and Technology is a rapidly developing field in Taiwan, making it a reputable study destination in the region.
South Korea - Songgok University
Songwon University, located in Gwangju, South Korea, is a comprehensive university that emphasizes practical education and industry connections. With “practical ability” as its core educational philosophy, the university's curriculum is closely aligned with industry needs, boasting strong teaching capabilities, particularly in the fields of design, art, beauty, and aesthetic management.
The campus environment is modern and well-equipped, allowing students to engage in practical training in spaces such as professional makeup classrooms, photo studios, and styling labs. Song Gu University also actively collaborates with international institutions, offering students opportunities for cross-border learning to broaden their professional perspectives on a grander stage.
China — Hengdian World Studios
Located in Zhejiang Province, China, Hengdian World Studios is known as “The Oriental Hollywood” and is one of the largest film and television production bases in the world. It features over 100 professional soundstages and more than 30 large-scale outdoor sets, including ancient city walls, Republic of China streetscapes, imperial palaces, and European towns, among other diverse settings. It serves as a primary filming location for countless movies, TV dramas, variety shows, and web series. Hengdian is more than just a filming location; it's a complete film and television industry ecosystem. Every day, film crews start shooting here, with actors, directors, lighting, costume, and makeup teams bustling about, creating a highly realistic industry environment. For students studying image design, styling management, or film and television makeup, this is the closest learning environment to a “real film set.”
Learning and Assessment
How will you learn?
How will you be evaluated?
Course Bonuses
When you enrol in Backstage Academy’s Higher Diploma in Image Design & Image Management, you will receive a complimentary set of carefully curated professional makeup tools. These essential items are provided to help you master the course content more effectively and enhance your overall learning experience.
Notes:
1. Does not include consumables such as wet/dry wipes, cotton pads, maintenance products, and disposable tools
2. Specific attire or wedding dresses required for the main exam will not be provided.
Tuition fee
Higher Diploma
Advanced Diploma in Total Image Design and Management
- 24 months
Backstage Academy offers scholarships and tuition discounts to outstanding students, encouraging them to pursue excellence throughout their makeup and beauty journey. The following scholarship categories are available for eligible applicants:
- Scholarship
- Academic Excellence Discount
Students enrolling at Backstage Academy can also apply for the following educational loans to help them successfully complete their studies, reduce financial pressure, and focus on developing their academic and professional skills.
- Bank education loan
Certification
SkillsMalaysia is a brand symbolizing the transformation of skills training, aiming to enhance the skill level of Malaysians to meet the needs of national development.
The SkillsMalaysia program aligns with the National Occupational Skills Standards (NOSS) and is part of the Technical and Vocational Education and Training (TEVT) certification system, which is unified under the Malaysian Skills Certificate (SKM). Technical and vocational education begins in the first year of lower secondary school, with the curriculum comprising 70% vocational skills training and 30% academic education.
TQUK (Training Qualifications UK) is a leading UK awarding and end-point assessment organisation, dedicated to supporting learners across all sectors.
By providing high-quality qualification and assessment services, TQUK helps learners achieve success across a wide range of industries and subject areas. Whether for vocational education, continuing education, or professional training, TQUK ensures that every learner receives recognition and support to achieve their career development goals through its rigorous standards and excellent service quality.
Career Development
Complete the Backstage Academy Higher DiplomaImage Design & Image ManagementHighest DiplomaAfter the course, students will have a wide range of career development opportunities. The specialized skills and knowledge provided by the course enable graduates to find ideal career paths in multiple industry sectors, from personal image consultants to fashion designers, with each profession being full of creativity and challenges. Graduates can not only provide professional image management services to individual clients but also play important roles in various industries such as fashion, film and television, and weddings.
Image consultant
Analyze the client's skin tone, style, age, profession, body shape, etc., to provide comprehensive advice on hairstyles, makeup, clothing, and accessories.
Fashion Stylist
Design and coordinate outfits for occasions such as fashion events, photoshoots, and runway shows, ensuring the overall look aligns with the theme and trends.
Personal stylist
Provide styling advice on clothing and accessories for individual clients to help enhance their image for daily wear and special occasions.
Makeup artist
Provide professional makeup services tailored to different occasions and client needs, creating suitable looks.
Fashion designer
Design and create fashionable clothing and accessories, develop new collections, and participate in product showcases and promotions.
Special effects makeup artist
Creating realistic special effects makeup and character design for film, television, and stage.
Body painter
Creating artistic patterns on the human body for events, advertising, and photography.
Brand Manager
Responsible for brand marketing and positioning, developing marketing strategies, and increasing brand awareness and sales.
Photo stylist
Collaborate with the photographer to design the subject's look and clothing, ensuring the best possible photo results.
Fashion Editor
Plan and write fashion content, participate in magazine or website editorial work, and report on the latest fashion information and trends.
Wedding stylist
Provide styling advice for the bride and wedding party to create a perfect wedding look.
Film and stage costume designer
Design and coordinate costumes, hairstyles, and makeup for film, television, and stage actors, ensuring the character's image aligns with the plot's requirements.
Cosmetic shopping consultant
Select cosmetics suitable for clients and provide professional beauty advice.
Image consultant
Through teaching and guidance, cultivate students' professional skills in image design and makeup application, helping them build personal brands and stand out in the industry.
Student Portfolio
Frequently Asked Questions (FAQ)
请Click to contactOur online admissions team schedules course consultations.
Students do not need any academic qualifications or grades, do not need SPM Credit(s), and do not need any prior experience in makeup, art, or design. The courses offered by Backstage Academy are technical and professional, with practical application as the standard. Backstage Academy's courses combine theory and hands-on practice, enabling beauty industry beginners to master makeup skills and knowledge.
The Higher Diploma program in Overall Styling Design and Image Management typically lasts for two years and includes both classroom instruction and practical training.
Yes, Backstage Academy has various types of courses. PleaseContactContact our course advisors for more details.
Yes, Backstage Academy offers part-time and also work-study programs. PleaseContactWe, your course consultants, will recommend the most suitable courses based on your situation.
The course covers professional knowledge and skills in areas such as color matching, styling design, makeup techniques, hairstyling, fashion trend analysis, and image management.Click to view Advanced Diploma in Total Image Design and Image Management Full Curriculum Content
The course is mainly taught in Chinese, but some course materials may involve English content.
Course fees vary depending on the specific content and duration.Contact the Admissions OfficeGet detailed information.
Yes, please.Contact the Admissions OfficeGet more installment payment options.
Yes, our education fund, pleaseContact the Admissions OfficeUnderstand the specific application requirements.
Graduates can pursue multiple career paths such as image consultant, fashion stylist, makeup artist, and brand manager.Click to view More career development in overall styling design and image management.
Yes, Backstage Academy provides employment support to graduates. We make recommendations based on graduates' knowledge, skills, conduct, and attitude. Currently, our graduates are all successfully developing well in the beauty industry in Singapore and Malaysia.
Yes, every student in the Advanced Diploma in Total Image and Personal Styling program has the opportunity to participate in international exchange programs.
Upon completion of all course requirements and passing the assessment, students will be awarded the Advanced Diploma in Overall Styling Design and Image Management.
Class is from Monday to Friday. PleaseContact a course advisorLearn more about class schedule details.
No, we do not offer partial online courses. This course is primarily focused on craft techniques, requiring students to engage in hands-on practice for most of the time. Professional instructors will also be present to supervise and grade.
Yes, our courses are taught by experienced industry experts and professional instructors, ensuring students receive a high-quality education.
Convenient, Backstage Academy is located near the MRT station, making it very easy to walk to the academy from the station.
Backstage tuition does not include any hidden fees. Exceptions include the consumption of student's beauty products and tools, or additional special materials for the course.
Yes, Backstage Academy offers unlimited off-site learning opportunities and arranges for students to participate in various styling activities based on their course progress, ensuring they can apply their knowledge in real work environments and gain practical experience.
Yes, we provide dormitory recommendations for students and assist with accommodation-related issues. Students should remember that they need to contact and communicate with the landlord directly regarding accommodation fees and management matters.
请Contact our admissions officeWe will provide you with detailed course introductions and consultation services.
Contact Us
If you have any questions about Backstage Academy’s programmes or activities, feel free to reach out to us. Our team is always ready to assist you and provide the support you need. You can contact us by phone or through our online enquiry form — we look forward to connecting with you.
- Course Enquiry
- Understand industry trends
- Tuition fee, scholarships
- Course enrollment
BACKSTAGE ACADEMY
113-1, Rimbunan Raya 1 Road, Laman Rimbunan,
52100 Kepong, Federal Territory of Kuala Lumpur
5-2, Jalan Manis 4, Taman Segar,
56100 Kuala Lumpur, Federal Territory of Kuala Lumpur
53-2, Jalan Puteri 2/1, Bandar Puteri,
47100 Puchong, Selangor
Copyright © 2024 Backstage Academy Sdn. Bhd. 202201011874 (1457571-K)
Malaysia's Best Academy for Makeup, Styling, Image Design, and Image Management
Backstage Academy "One-to-One Coaching"Image DesignandImage Management Course、Professional Image Design Course、Professional Bridal Makeup and Hair Styling Course、Personal Image and Makeup Course、Styling Consultant Training、Special Effects Makeup Course、Body Painting Courseis to enable every student to become a first-class makeup artist, and excel in the beauty industry.